Creating Results-Oriented Copy

Blue Scribe Copy provides well-written and well-researched copy for various industries and niches. I specialize in email marketing copy and articles/blog posts. However, I also offer other forms of direct response, such as sales letters.

Compelling marketing copy educates your target audience on the benefits of your products or services and motivates them to take action.

Preferred Industries and Niches –  B2B  l  SaaS  l  SMB  l  Personal Finance  l Technology  l  Training and Professional Development  l  Publishing  l

Service Offerings

Email Marketing Copy

Email marketing is not dead, no matter what you may hear. It’s still an excellent marketing strategy. Persuasive copy yields a higher, almost exponential ROI. No other marketing method can make this claim.

With my email marketing copy, you receive the following:

• • the concept for email campaigns
  • email sequences of 3, 5, 7, or 9 emails per campaign
  • well-researched email that is informative, engaging, and succinct
  • two-subject lines for A/B testing
  • preview text designed to stand out from other emails
    

Articles and Blog Posts

Content marketing is essential for today’s businesses. I provide well-researched and scannable content on a variety of topics.

For articles and blog posts, I provide value-added services designed to get the content ranked higher on search engines. I also offer the following:

• • keyword research
  • SEO with meta tags
  • royalty-free images and photos (upon request)
  • list of relevant topic ideas for approval (upon request)
  • ghostwriting
  • topics researched using authoritative sources
  • edited and proofread
  • formatted for online viewing
  • direct submission to your WordPress blog or website (upon request)
  • free report on how to promote this content (social media, bookmarking, syndication, etc.)

Lead Magnets, Special Reports, and Ebooks

These long-form documents are a great way to showcase your expertise while educating your prospects. You offer this content as a free incentive to get website visitors to sign up for your email list. This tactic still works wonders wonders if you provide something of value. To help with the creation of lead magnets, I offer –

• • brainstorming ideas for lead magnet topics
    
  • researching, writing and formatting the content
  • converting into PDF
  • providing lead magnet cover in 2D, 3D or flat (added service option)
  • creating a landing page or squeeze page for signups (added service option)

Marketing Consulting and Copy Review

Marketing consulting takes many forms. Depending on your company’s goals, I can provide an integrated marketing plan or focus exclusively on your email marketing efforts.

The copy review process gives you feedback on your existing marketing materials . Each evaluation provides a detailed report offering suggestions on improving the content, SEO, and layout of website pages, blog posts, newsletters, and all marketing collateral.

Once you implement these changes in your copy, you will notice an increase in traffic and engagement. The result is more leads and higher profits.

 

If you need ongoing email campaigns, lead magnet creation, articles or blog posts, or help with your marketing strategies, send a message to louise@blue-scribe-copy.com.

 

 

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